Can I make money buying and reselling Hermès bags?

Sometimes—but never assume that every Birkin is automatically profitable.

A highly desirable Birkin 25, Mini Kelly or rare configuration can command a significant premium.

A less desirable size, color or configuration may sell around retail or below what the owner originally paid after considering taxes and selling expenses.

The Hermès secondary market is a specific-item market, not simply a brand market.

Professional buyers look at the exact reference and current demand before determining value.